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About pillows

Pillows and sleepmasks

A pillow is not just a pillow...

With hundreds of pillows on the market, it can be hard to choose one which feels right for you. Before you decide, it can be helpful to have some understanding of what determines a pillow's quality. We are talking about a product which will literally support your head for about a third of your life. And a pillow is not just a pillow.

What is the definition of a good pillow?

Of course there is no definitive answer to this question. There are, however, several aspects of a pillow which we can all agree are important for determining its quality. Here is a list of qualities we pay attention to when we design and test our pillows: 

  • Support - All our pillows are height-adjustable so you are guaranteed to get the right level of support for your needs.
  • Surface - We offer pillow cases made of high-quality materials that make a good surface for the user to rest their head on.
  • Durability - All our pillows use newly produced, high-quality filling that lasts for many years. Just to be sure, there is a 5-year warranty.
  • The comfort - Memory foam, down-like filling, or natural latex? To satisfy your individual needs, we offer a range of pillows with different fillings.
  • Safety - Before we launch a product, we require our suppliers to have specific certifications that ensure that our high safety standards are achieved.

CURA® Hybrid

CURA® Hybrid combines the most sought-after properties a pillow can offer. This pillow offers more than most, and will suit most people !

  • One side of the pillow is made of of high-quality, pressure-relieving memory foam coated with cooling gel. Together with a blended outer material of soft, moisture-wicking Tencel™ and cooling fibre, this combination results in a pleasing cooling effect.
  • The other side of the CURA® Hybrid is filled with our comfortable, allergy-friendly synthetic fibre which is similar to down. Thanks to the padded design, the filling is held in place, resulting in consistent support throughout the night.
  • The amount of support a pillow offers is critical for achieving comfortable sleep, and different sleeping positions require different levels of support. For that reason, we have chosen to add a removable pillow insert in the middle of the pillow.

CURA® Dreamy

CURA® Dreamy is designed with attention to detail to create the best conditions for deep and comfortable sleep. With medium firmness, good breathability, and adjustable height, CURA® Dreamy is an excellent choice of pillow for most people.

  • NATURAL LATEXNatural latex is made from the sap of the Hevea brasiliensis tree and is one of the most environmentally friendly foam materials. Natural latex is known for its outstanding breathability, flexible softness, long durability, and pressure-relieving properties.
  • PRODUCED FOR BALANCEOur medium firm, shredded natural latex achieves the perfect balance between comfort and support. The structure of the shreds ensures that the pillow holds its shape, allowing the user to adjust the pillow according to their needs.
  • PERFECT HEIGHTThe pillow's inner-case is equipped with a zip which allows the user to take out or add filling when necessary so the pillow's height can be adjusted to suit every individual's unique size and sleeping position.

CURA® weighted sleep mask

Light is the most important element in regulating our circadian rhythms. Light tells our brains to stop releasing the sleep hormone melatonin, and to begin releasing the waking hormone cortisol. This is exactly what we need in the morning of a dose of energy that gets us ready to take on the day's challenges. When night falls, we want the opposite effect. Then, darkness is our best friend.

  • This is an ordinary, lightweight sleeping mask made of natural and exclusive satin Tencel™ material. With a thread count (4), this material is as soft as high-quality silk. It also has phenomenal breathability and is durable and environmentally friendly.

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CURA of Sweden

CURA of Sweden AB 

Gärdevägen 11

856 50 Sundsvall


Phone (växel): +46 (0)10 - 10 100 24

Opening hours: Mon-Fri 9-16 (Closed for lunch 12-13)

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