PRESS RELEASE - 30 OCTOBER 2024, 07:00
Stockholm, Sweden – 30.10.2024 – Swedish sleep health brand CURA of Sweden proudly presents the newest addition to their collection: the CURA Pearl Down Lux weighted duvet. Combining the luxuriously plush feel of 1,000 grams of certified white goose down with a gentle, soothing pressure, this new release is set to redefine what a weighted duvet can be.
The CURA Pearl Down Lux is crafted and developed with care to offer the plushest and warmest weighted duvet experience. Its premium blend of 90% down and 10% feathers, coupled with thousands of noiseless, hypoallergenic glass beads, gives the user a cloud-like embrace that is unique on the market. With a high TOG value (Thermal Overall Grade) of 13.4, this extra-warm duvet is ideal for those seeking ultimate warmth during the colder months or all-year-round.
“Most weighted duvets on the market are rather flat and relatively thin. Many of our customers were asking for a model, that gives them the soothing pressure of a weighted duvet without compromising on the plushness of a luxurious down duvet. Therefore, we wanted to design a weighted duvet that offers the best of both worlds,” says Evelina Boström, Head of Product Development at CURA of Sweden. “The result is the new CURA Pearl Down Lux, a duvet that’s not only functional but irresistibly comfortable.”
CURA Pearl Down Lux is available in two weight options—8 kg and 12 kg—allowing customers to choose a duvet tailored to their needs.
Certified by OEKO-TEX® MADE IN GREEN, the CURA Pearl Down Lux is not only high on comfort but also meets stringent environmental and ethical standards. The goose down used in the duvet is responsibly sourced and fully compliant with the Responsible Down Standard (RSD), ensuring both quality and sustainability.
Weighted duvets are designed to simulate the effects of deep-pressure therapy. Their gentle pressure on the skin promotes the release of ‘feel-good’ hormones such as oxytocin. This makes them an ideal choice for anyone looking to improve their sleep quality, relax more easily, or experience relief from stress and anxiety.
CURA of Sweden has been at the forefront of sleep innovation, offering products that improve sleep quality, relaxation, and well-being. Known for their high-quality, Scandinavian-designed bedding, CURA’s weighted duvets and blankets have garnered widespread acclaim for their effectiveness in promoting better sleep and relaxation.
For more information, visit www.curaofsweden.com or contact press@curaofsweden.com.
CURA of Sweden
Venture Design AB
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